Solutions

Field Sales Enablement

Voice-first CRM updates from the road. Reps talk, AI captures notes, updates the CRM, and schedules follow-ups. No more after-hours data entry.

Your reps spend time selling, not typing. AI handles the admin.

Field sales enablement

The Field Sales Productivity Problem

Your outside sales reps are your most expensive resource — and they're wasting 30-40% of their time on administrative work. Updating the CRM. Writing call reports. Logging activity. Researching accounts before visits.

Between appointments, they're driving. After hours, they're catching up on data entry instead of resting. On weekends, they're prepping for the week ahead. It's not sustainable, and it's not productive.

Meanwhile, the CRM stays outdated because nobody has time to keep it current. Management doesn't have visibility into what's happening in the field. Pipeline forecasts are guesses based on stale data.

What if reps could update the CRM as naturally as leaving a voicemail?

28-30%

Of a rep's week spent actually selling (industry sales productivity research)

68%

Of reps say note-taking and data input are most time-consuming (industry sales research)

<37%

Of sales reps actively use their CRM (CSO Insights)

How Voice-First CRM Works

From voice note to CRM update in seconds. Hands-free, while driving or walking between calls.

STEP 01

Rep Speaks

After a customer visit, rep calls Workd or uses the app. Talks naturally about what happened — no forms, no typing.

STEP 02

AI Extracts

AI transcribes and extracts key information: customer sentiment, action items, opportunities, next steps, competitive mentions.

STEP 03

CRM Updates

Contact records, activity logs, opportunity stages, and notes are updated automatically. No manual data entry.

STEP 04

Follow-Ups Set

Tasks and reminders created automatically based on what was discussed. Rep shows up prepared for the next interaction.

Rep says:

"Just left Miller Construction. Met with Tom, their new purchasing manager — Sarah left last month. Good meeting, they're frustrated with their current supplier's delivery times. They have a big hospital project starting in March and need someone reliable. I told them I'd send over our hospital reference list and schedule a follow-up next week to quote the project."

AI captures:

Contact update: Sarah → Tom (new PM)
Pain point: Competitor delivery issues
Opportunity: Hospital project (March)
Task: Send hospital references
Follow-up: Schedule for next week

Use Cases

Field sales enablement goes beyond just CRM updates.

Call Reports

Voice note after each visit becomes a structured call report. No evening data entry sessions required.

Pre-Call Briefings

Before arriving at an account, ask AI for a briefing: recent orders, open issues, last interaction notes, opportunities.

Pipeline Updates

"Move the Miller opportunity to proposal stage, value is around 85K." AI updates the pipeline without touching the CRM.

Follow-Up Scheduling

AI creates tasks and calendar events based on commitments made during the conversation. Nothing falls through the cracks.

Quote Requests

"I need a quote for Miller Construction — 500 feet of 2-inch conduit and 200 junction boxes." AI routes to inside sales with full context.

Competitive Intel

Mention a competitor in your voice note and it gets tagged and tracked. Build a picture of competitive activity across your territory.

Why Voice-First CRM Works

Capture Notes Hands-Free
Reps talk naturally after each visit — AI structures the data and updates the CRM automatically
Eliminate After-Hours Data Entry
No more evening catch-up sessions — notes are captured in real time between appointments
Drive Real CRM Adoption
When updating the CRM is as easy as leaving a voicemail, reps actually use the system

What Gets Automated vs. What Stays Human

AI Handles

  • Transcribing voice notes
  • Extracting action items and next steps
  • Updating CRM records and contacts
  • Scheduling follow-up tasks
  • Providing pre-call account briefings
  • Routing quote requests to inside sales

Reps Handle

  • Face-to-face customer relationships
  • Understanding customer needs
  • Problem-solving and consulting
  • Negotiating and closing deals
  • Territory strategy and planning
  • Building long-term partnerships

Integrates With Your Systems

Workd connects to your CRM and ERP, so voice updates flow directly into the systems you already use. No additional tools for reps to learn — just talk and it updates.

Native integrations with Salesforce, HubSpot, Microsoft Dynamics, Zoho, and major ERP systems. Plus calendar sync with Google and Outlook.

View all integrations →
Salesforce
HubSpot
Dynamics
Epicor
NetSuite
Sage

Related Solutions

Field sales enablement pairs well with these AI capabilities.

Frequently Asked Questions

How do reps submit voice notes?

Multiple options: call a dedicated phone number, use the Workd mobile app, or record directly in supported CRM mobile apps. Most reps prefer calling because it's completely hands-free while driving between appointments.

How accurate is the transcription?

Over 95% accuracy, even with industry-specific terminology, product names, and customer names. The AI learns your vocabulary over time. You can always review and edit before syncing if needed, though most reps don't bother because it's accurate enough.

Does it work offline?

The mobile app can record voice notes offline and queue them for processing when you're back online. If you're calling the phone number, you need cellular service — but even rural areas with minimal signal can usually complete a voice call.

Will my reps actually use it?

Yes — because it makes their lives easier, not harder. Reps hate CRM data entry. Voice notes take 30 seconds and can be done while driving. Reps immediately feel the benefit because it eliminates after-hours catch-up sessions. When the tool saves them time instead of creating work, adoption follows naturally.

Can managers review call reports?

Absolutely. All voice notes and extracted data are available in a management dashboard. You can see activity across your team, identify coaching opportunities, track competitive mentions, and ensure CRM hygiene — all without chasing reps for updates.

Empower Your Field Team

Give your reps more selling time every week. Let them focus on relationships while AI handles the paperwork.