Most distributors are leaking 5-15% of potential revenue through missed follow-ups, dormant accounts, slow response times, and disconnected systems. The worst part? You can't fix what you can't see.
This assessment identifies exactly where your revenue is leaking and how much it's costing you every year.
Revenue doesn't usually disappear in one dramatic event. It leaks, slowly and silently, through dozens of small gaps in your operations. Here's what the data shows:
Calls Go to Voicemail
Sales calls that never reach a human. Every missed connection is a missed opportunity to close, upsell, or retain.
Leave Due to Indifference
Customers leave not because of price or product, but because they feel ignored. Lack of proactive outreach kills retention.
Sales to First Responder
The vendor who responds first gets the order. If your response time is hours instead of minutes, you're losing half your opportunities.
Dormant Accounts
A quarter of your customer base hasn't ordered recently. They haven't left — they've just been forgotten. Each one is recoverable revenue.
These aren't just industry statistics — they're the reality for most distribution companies operating with manual processes, disconnected tools, and overwhelmed sales teams. The question isn't whether you have revenue leakage. It's how much.
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A structured look at the five areas where distributors most commonly lose revenue.
How quickly your team responds to new inquiries and how consistently leads are followed up. Slow response and inconsistent follow-up are among the largest sources of lost revenue.
Whether you have visibility into at-risk and dormant accounts, and whether proactive outreach is happening before customers quietly leave for a competitor.
How much rep time goes to admin vs. selling, your collections efficiency, and whether disconnected systems are creating data gaps and errors that cost you money.
After completing the assessment, you receive an overall leakage score, a category-by-category breakdown, an estimated dollar figure based on your revenue, and specific recommendations for each area.
Common questions about the revenue leakage assessment.
We combine your self-reported revenue with your answers across five categories (lead response, customer retention, sales process, AR collections, and operational efficiency). Each answer is weighted based on industry benchmarks from distribution companies. The result is a conservative estimate — actual leakage is often higher.
No. Your assessment data is used solely to generate your report and, if you opt in, to personalize follow-up recommendations. We never sell or share your data with third parties.
Your email allows us to send you a copy of your full report (including the detailed category breakdown and recommendations) so you can share it with your team. We'll also send a few relevant follow-up resources — nothing spammy, and you can unsubscribe anytime.
The assessment gives you a directionally accurate estimate based on industry benchmarks. It's designed to flag the biggest areas of leakage and give you a ballpark dollar figure. For a precise analysis tied to your actual data, we offer a Deep Dive Analysis where we connect to your systems and calculate exact figures.
The Deep Dive Analysis is a paid engagement ($1,497) where our team connects to your ERP, CRM, and other systems to calculate exact revenue leakage figures. You get a 20+ page report with specific, data-backed recommendations and an implementation roadmap. It's fully credited toward any Workd engagement.
Absolutely. Just refresh the page and start over. We recommend retaking it every 6 months to track your progress as you address the gaps identified in your initial assessment.
See what a completed assessment looks like for distributors similar to your business. Request access to the report that best matches your company size.
These sample reports are based on real assessments from distributors who have worked with Workd. Company details have been anonymized. Reports include full category breakdowns, specific recommendations, and implementation roadmaps.
Every day you don't address revenue leakage is another day of lost opportunity. The assessment takes 5 minutes. The insights last forever.